Invitation Maven

Making Sure Your Invitation is Functional, Not Just “Pretty”

Why Invitation Design is Important

This beginning post isn’t really about invitations, per se. It is about how what may become the most infamous design flaw in the print world ruined such an important and special moment for many people anticipating a crowning achievement in their careers. This story highlights the importance of a good, functional design and demonstrates why function and clarity are more important that looks.

Here’s what happened:

It’s Oscar Sunday, 2017, Hollywood’s most important night of the year. They save the biggest and most anticipated Oscar for the end of the show: BEST PICTURE. Anticipation builds throughout the evening, and the moment everyone is waiting for arrives. 

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Making Sure Your Guests Know Who the Party is For

Who Is This Bride and Why Am I Invited to Her Shower?

I had a client a few weeks ago who shared an interesting situation with me. She received an invitation to a wedding shower but did not know who the bride was, nor did she recognize the names of any of the hostesses. Her husband has a rather large family so she assumed the bridal shower was for the fiancé of a nephew, but she wasn’t sure. Given how uncomfortable this made her feel, now that she is creating a bridal shower invitation for the daughter of one of her closest friends, she wants to make sure this doesn’t happen to her. Here is some advice I gave my client to help her avoid the same issue. 

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Number One Event Planning Tip: Enjoy the Process

Planning a special event can be a daunting task, whether it’s a small, intimate gathering of friends to celebrate a milestone birthday or a large life cycle event such as a wedding, bar mitzvah or bat mitzvah. There are thousands of choices to make and a myriad of details to keep track of. Sometimes, the … Read more